Using Product Photos (and more) to Grow Your Product Shop with Lori Rice
Lori Rice knows what it takes to capture a beautiful product photo. She also knows the value in those “other” photos most product-based businesses forget about - like lifestyle, mood/vibe shots, product-in-action shots, and more. She also gives you permission to learn how to take good photos on a budget and tells us in this episode that you don’t need to outsource everything, especially if it’s not in the budget right now. This week, episode 140 of the Product Powerhouse Podcast is about why you need more than just product photos on your website and social media accounts!
In this episode of the Product Powerhouse Podcast, Lori Rice and I are sharing the importance of good photos for your website and actionable steps you can take right now to take better photos today.
Some of the talking points Lori and I go over in this episode include:
How Lori went from being a nutrition expert to the food photography space, and why her path led her in that direction.
Why having more than just product photos on your website can make or break your conversion rate.
The different types of photos many product-based businesses forget to include in their website design.
When to outsource, and when to embrace your passions or what seems fun in your business, and learn to do those tasks.
Product photos are great, but there’s more to a good website than just what you sell. It’s about the mood and the way in which you showcase your products. Be sure to tune in to all the episodes to receive tons of practical tips on growing your product shop and to hear even more about the points outlined above.
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Learn more about Product Powerhouse and Erin at https://productpowerhouse.co/podcast/