Bella Vida Candles is a handmade soy candle company based in Minnesota. The whole family helps to run the business, and I had the pleasure of working with Jess. Jess and I initially connected on Instagram, and had a few conversations, but she told me she “sold” when she listened to the Product Powerhouse™ Podcast when it first launched in June!
I interviewed Jess about working with my team,listen here on the Product Powerhouse™ Podcast.
During our discovery call, Jess mentioned feeling very nervous about hiring out the design of the Shopify site, but quickly decided she could trust me. Which felt like such an honor, I know how hard it can be to turn over your livelihood to someone else.
Jess told me that once she saw that I had a system and processes for every step of the design process, she knew she was in the right hands. Even calling me a “website wizard.”
What I loved most about working with Jess was that she was completely trusting of the process and really open to suggestions, but also gave me such great direction and insight into her company that I felt like I really got the vision. It’s sometimes hard for clients to explain exactly what they want, but that’s one of our skills. We take the things you want and the things you need for conversions and marry them for a beautiful and strategic shop site.
Our signature service is built on a premium Shopify theme and then completely customized for each individual client. For Bella Vida Candles, we used the Impulse theme (always my go-to) but then we heavily customized the design to feel one of a kind. We also coded additional pages with more design flexibility to give the site more of a custom feel.
Here’s what Jess about her new website:
“We have consistent sales every day now. That was not the case before. I can't do anything extra now because we have so many consistent sales every single day. We have a little bit of breathing room now, a sense of security, we didn’t have before.”